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HireOtto lets you create, update, pause, and enable Google Ads campaigns by describing what you want in plain language. Your AI assistant translates each request into a Google Ads API call and confirms the result in the same conversation — no need to navigate campaign settings in the Google Ads UI.
Changes made through HireOtto take effect in Google Ads within a few minutes. You may not see updated values immediately if you check the Google Ads UI right away.

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List your campaigns

Start by asking your assistant to show you what campaigns are currently in your account. This gives you campaign names, statuses, daily budgets, and bidding strategies — all in one response. 
List all my active campaigns
You can also ask for paused campaigns or all campaigns regardless of status: 
Show me all campaigns including paused ones

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Create a new campaign

To create a campaign, tell your assistant the campaign name, type, daily budget, and targeting. You can specify bidding strategy, location targeting, and other settings in the same prompt. 
Create a Search campaign called 'Summer Sale' with a $50/day budget targeting the US
You can include additional details in the same prompt to skip follow-up steps: 
Create a Search campaign called 'Back to School' with a $75/day budget, targeting the US and Canada, with a Target CPA of $20
Budget changes — including those set during campaign creation — affect spend immediately once the campaign is enabled. Make sure the daily budget you specify reflects your intended spend before confirming.

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Update campaign settings

You can update a campaign’s name, daily budget, status, or bidding strategy at any time.

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Change the budget

Increase the budget for 'Summer Sale' to $75/day

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Rename a campaign

Rename the 'Summer Sale' campaign to 'Summer Promo 2026'

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Pause and enable campaigns

Pausing a campaign stops its ads from serving without deleting any settings, keywords, or historical data. You can enable a paused campaign at any time to resume serving.

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Pause a campaign

Pause the 'Summer Sale' campaign

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Enable a paused campaign

Enable the 'Summer Sale' campaign
You can pause or enable multiple campaigns in one request: 
Pause 'Competitor - Search' and 'Retargeting - Display'

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Update bidding strategies

You can switch a campaign’s bidding strategy at any time. HireOtto supports all standard Google Ads bidding strategies. 
Switch 'Summer Sale' to Target CPA with a $15 target
Google Ads automatically sets bids to get the most conversions within your daily budget.
Switch 'Summer Sale' to Maximize Conversions
Google Ads optimizes bids to hit a target return on ad spend. Specify your target as a percentage.
Switch 'Summer Sale' to Target ROAS with a 400% target
Google Ads automatically sets bids to get the most clicks within your budget.
Switch 'Brand - Search' to Maximize Clicks
You set the maximum cost-per-click bid for each keyword manually. This gives you the most control.
Switch 'Competitor - Search' to Manual CPC

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Next steps

Add and manage keywords

Add keywords to your campaigns and set match types.

Pull performance reports

Review clicks, cost, conversions, and ROAS across your campaigns.