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A full Performance Max walkthrough with HireOtto in your AI assistant. The account shown is a fictional example.

What this video covers

  • 0:00 Before you build: tracking and conversion volume
  • 0:58 Create a PMax campaign: assets, audience signals and search themes
  • 1:46 Check asset group strength and add an asset group
  • 2:13 Report on Performance Max: asset groups, search terms, assets
  • 3:06 Update assets, search themes and brand terms
  • 3:41 Prompts to try

Next step

Follow the full guide, with every prompt, in Manage Performance Max campaigns with AI.